“Fresh fashion”
Spec Work
Everyone knows Little Caesars is quick, but we wanted to remind pizza lovers that we’re just as fresh as we are fast. And yes, we actually made everything from real pizza.
Out-of-Home
SOCIAL
Three short, sharable ads will go out on all of Little Caesars’ social media platforms, alerting the internet to the newest fashion craze.
Merch
After experiencing the freshest that fashion can get, we will be launching a limited-edition merchandise line for anyone wanting some extra taste in their wardrobe.
digital
Finally, anyone who didn’t snag some merch can still flaunt their fresh fashion with our digital Instagram and Snapchat “Hot-n-Thready” filters that turn their outfits into straight pizza!
🏆 2021 Utah Addy’s Silver
Copywriter/Video Editor: Landon Hall
Art Director/Photography/Clothing Design: Christian Smith
Art Director: Austin White